SEO ECommerce Platform means a perfect set of software solutions that create, manage, and measure SEO content results for ECommerce platforms. ECommerce platforms provide an effective and efficient way for online clients to get what they desire electronically. In the modern era of technology and the internet, customers love to increase their sales, purchases, and exchanges conveniently sitting at their places. So, Electronic Commerce or ECommerce is the best way to deal with it.

We have a vast range of ECommerce platforms to handle the client’s needs and requirements successfully. The professional SEOs present the best and profitable strategies to bring more web traffic and leads to the business and enhance its sales and revenue.

The following are the unique features of professional SEO which every eCommerce site needs:

• SEO-friendly URLs: The supportive, static, and keyword-rich URLs help both the users and businesses as it assists in fulfilling the search needs of the clients, and getting more leads to the condition of the organization.
• Granular page title control: The attractive and eye-catching page title affects the ranking of the eCommerce platform. It is the essential element for a successful SEO process.
• Canonicalization: It will help in indexing and ranking content by showing through multiple URLs. Google provides various methods to avoid Google penalties for duplicate content on the eCommerce platform.
• Robust taxonomy options: The ability of an eCommerce platform to prepare efficient brand-category taxonomy helps to navigate your site quickly and improve your SEO.
• Automated XML Sitemaps: An Automated XML sitemap helps to ensure that Google understands the store’s structure, the order of pages on the website, updates in content, and other essential factors responsible for the website crawlability and indexability for more visibility.
• Search-friendly navigation structure: The search-friendly navigation structure helps to optimize the user experience, guides the shoppers for the information they search for, discover the store, and buy the products.
• 301 redirects: The 301 Redirects helps shoppers move to the new location from the old one on the ECommerce platform. It is a vital tool for a convenient shift from one address to another.

THINGS TO CONSIDER WHILE CHOOSING AN SEO ECOMMERCE PLATFORM

With the rapid-paced growth in ECommerce, it is essential to utilize the right and modern technology to ensure its growth and development in the future. We have hundreds of ECommerce platforms to choose from for our products and services. But there is a need to ensure the below-listed factors while choosing an eCommerce platform for your business:

PRICING AND PAYMENT OPTIONS

It is the primary and foremost feature to consider by the business owner to select the platform by checking its price and payment options. Do not sacrifice the essentials for the lower price or inferior quality-service. Also, decide the clients’ various payment options to remove their frustration and obstacles for purchasing the products and services.

INTEGRATIONS

The integrations and plugins are the best elements while looking for a perfect eCommerce platform. The eCommerce platform should consider the following plugins or integrations for the successful results of the business:

• The best platform that prizes your clients for using your products
• Accounting plugins to assist with sales, taxes, revenues, and profits
• Apps that help to ship your products
• Email marketing tools to keep you in contact with your customers

CUSTOMER SERVICE

Professional customer services are critical aspects of an eCommerce platform. It offers a pathway to the clients to search conveniently for accomplishing their needs of products and services. Multi-channel assistance, personalized support, and sell-services at the website are essential customer service elements.

SECURITY

Customer-information security is essential for the success of any eCommerce platform. The business owners must take the necessary steps to hold the clients’ vital data and information on their website. It helps to improve your site’s trustworthiness to the clients and enhance your visibility among clients.

MOBILE FRIENDLINESS

Mobile or smartphone searches are increasing day-by-day and are at their peak of growth nowadays. Most eCommerce platforms provide optimized mobile devices or assistance to their clients for a more convenient shopping experience. Optimize your website frequently to get the desired results.

SCALABILITY

The scalability of the website positively affects the ranking of the website. The high scalable sites quickly respond to the market demands with enhanced technical capacity without disrupting the user experience. It provides new trends, increases orders, and enhances recent innovations for online shoppers.

5 BEST SEO ECOMMERCE PLATFORMS FOR ECOMMERCE SITES

Nowadays, there are hundreds of platforms available for clients. The selection of the best eCommerce platform for your website is a challenging process. This article compiled the features, pros, and cons of various media in SEO for eCommerce sites. Following is the list of 5 prevalent eCommerce platforms:

WooCommerce

WooCommerce is an exclamation or plugin for WordPress and the most prominent SEO eCommerce platform worldwide. It is an open-source platform and enables a website to enhance its online sales ability. It helps those persons who want to control their eCommerce businesses fully. WooCommerce is getting its prominent dominance and popularity in online marketing. The following are the salient features of WooCommerce:

• Made for selling
• It is swift
• Provides top-notch content management
• Grows or develops with your business
• Includes powerful analytics
• Has a vibrant developer community
• Used to sell anything
• It is WordPress, Modular with reasonable pricing

Pros of WooCommerce:

• Offers a free plugin with easy to use the technique
• Utilizes only WordPress themes
• Offers unlimited products and product categories
• Provides you total control over your data
• Offers various plugins to help your site better for optimized SEO
• has built-in payments via PayPal and Stripe and also accepts cash on delivery, cheques, and bank transfers
• ability to generate global add-ons for specific product categories

Cons of WooCommerce

• variety of themes with difficulty to use and need to edit them frequently
• Does not offer central support for themes and hosting
• Stressful to start working on WooCommerce without experience

BigCommerce

BigCommerce is a paid and hosted SEO eCommerce platform solution that permits eCommerce business owners to store and sell products and services online. It has a vast range of customizable templates and tends to be more tech-savvy by enabling you to access and edit HTML and CSS files of your store. BigCommerce does not charge transaction fees and will move you into a higher plan when your online sales hit a certain edge. BigCommerce has the following exclusive features:

• Drives more online traffic to the website
• Offers high conversion rates into sales
• Simplifies the process of commerce management
• Fetches benefits from industry-leading expertise
• Sells anywhere and different kinds of products from one site
• Lessens limits on product variants
• Assists in growing international capabilities

Pros of BigCommerce

• Very SEO-friendly
• Not charging any transaction fees
• Incredibly easy to pick-up, develop, create the products, and manage the store as a whole
• Easily handles multiple shopping channels like Amazon, eBay, Google Shopping, etc.
• Clear dashboard and direction to quickly build your site in a few minutes
• Provide a full range of built-in features like newsletters, coupons, tax systems, analytics, tailored shipping
• Offers unlimited products, bandwidth, and staff accounts

CONS OF BigCommerce

• It has controversial fee charges as your business grows and becomes an expensive platform
• Does not provide mobile apps to assist a busy manager in managing the store easily
• There is an annual limit on sales volume with each package
• There is not a provision of free themes like other platforms

SHOPIFY

Shopify is a leading and well-developed ECommerce platform to help your eCommerce business or store comprehensively. It is the most popular platform for those who want to start with an eCommerce business or store. Shopify is a comprehensive platform to create your website to sell your products and services globally. It is famous for its lower start-up cost and easy-to-use interface. It allows you to generate several pages for the website with an inbuilt editor, sell in various places with customized online stores, and local language support system integration. There are myriads of features of Shopify to the eCommerce business owners as follows:

• Reduces errors and data duplicity issues
• Inbuilt marketing tools
• 14-days free trial
• Advanced functionality
• Hosted solution
• Enhanced speed and security
• Own payment gateway
• Visually appealing online stores
• 24/7 superb customer support

PROS OF SHOPIFY

• Mobile-friendly
• Customizable to create unique websites
• Easy to set-up and use by new players
• Offers excellent page loading speed
• Shopping app integrations
• Powerful marketing and SEO tool
• Offers outstanding customer services
• Secure and reliable payment gateway
• Can use it online and offline
• Provides more than 100 moderns and high-quality sleek themes

Cons of SHOPIFY

• No free plans are available
• No B2B capabilities out of the box
• Longer wait time to get a response from the tech support
• Additional transaction fees for using external gateways
• Limited theme and platform capabilities customization

MAGENTO

Magento is the go-to-platform to create an online store and start your business for online buying and selling of stuff and services. It is the best platform built on open-source technology, which offers digital business owners a flexible shopping cart system to control the online store’s content, functionality, and look. Magento is a powerful tool for marketing, search engine optimization, and catalog management for eCommerce businesses. It has a variety of plugins and themes to enhance the customer’s experience conveniently. Magento eCommerce platform has the below-listed specific characteristics for an eCommerce store:

• Conduct seamless shopping experience everywhere
• Easy to operate with confidence
• Deliver meaningful eCommerce experience
• Manage intelligent and efficient operations
• Complete site and catalog management
• Various tools for advertising and marketing

Pros of MAGENTO

• Optimized scalability
• Does not charge to download the software
• A large community of users
• Multiple customization options
• Secure order preferences and product management
• Local language and currency support
• A vast range of limitless options
• Multi-website and hosting options
• One-click account creation

Cons of MAGENTO

• Require excellent development skills to handle it properly
• High pricing
• Limited actions to make changes in stores
• Time-consuming and challenging to customize
• Lack of technical support
• Slow on small servers
• Complicated for beginners
• Still have lots of errors

3D CART

3DCart is a one-stop, easy-to-use SEO eCommerce platform that comes with outstanding customization options for more experienced developers. It is more user-friendly than other customization-focused eCommerce platforms and comes with built-in mobile selling to allow eCommerce owners to sell through social sites and connect your store to sites like eBay Shopzilla, Amazon, etc. It is a powerful eCommerce solution with turnkey experience and skills to grow your business profitably. 3DCart serves all size businesses in a vast range of industries. 3DCart has the following features:

• One-stop solution for an eCommerce store
• Completely hosted and maintained
• Completely customizable
• Integration with online and digital marketing tools
• Adapted to any online business model
• Secure and fully PCI compliant
• Mobile-responsiveness

Pros of 3DCART

• Robust customer support
• Simple and customizable mobile templates
• Constant updates in platform with the latest technology innovations
• Feature-rich entry-level account
• Offers unlimited storage, bandwidth, products
• Intuitive user-interface suitable for both beginners and experts
• Free domain for one year
• No transaction fees
• Integrations with third-party online marketers

Cons of 3DCART

• Limited features without upgrading to the higher plans
• POS system only works with limited devices
• It is less customizable than other competitive platforms
• Lack of prior training and knowledge to understand the 3dcart platform

CONCLUSION

With the help of the above-listed eCommerce platforms with their features, pros, and cons, any eCommerce owner can select the best eCommerce platform for their business. It all depends upon your budget, needs, and programming skills of the organization.

JevinTech

Welcome to JevinTech for more professional and effective Ecommerce SEO services across the USA, Australia, and Canada. We assist numerous organizations in enhancing their revenues with our latest online and digital marketing technologies. Our experts follow the company’s vision of delivering unique SEO solutions with affordable and trusted packages.